Foyer Cards Showing Shredded Wheat Plant

SHREDDED WHEAT ADVERTISING POST CARDS:  

SET VIII & IX, SERIES 260 AND 276 [“VIEWS IN AND ABOUT THE HOME OF SHREDDED WHEAT], AND SET X, SERIES 290 [“THE HOME OF SHREDDED WHEAT”]

 

Sets VIII & IX are similar to one another in that they are multi-view cards – pictures of the interior of the Shredded Wheat factory.  Set X (Series 290) is a simple view of the Shredded Wheat factory from the exterior.  These cards all have divided backs.  All these cards have, in addition to the Series number at the lower left, a copyright date lower right.  The dates are 1912 [Series 260], 1913 [Series 276], and 1915 {Series 290].  In addition, Series 290 indicates the printer at bottom left to be Niagara Litho, Buffalo, NY.  It is very possible however that Niagara Litho printed all three of these views.

 

This is a late beginning for divided backs.  Set VIII & IX have the same type back; Set X includes a message as well as lines for the writer: “I have just visited the cleanest, finest, most hygienic food factory in the world, in which are made every day over 2,000,000 Shredded Wheat Biscuits.”

 

It is possible that a 1914 card exists. I would be happy to hear from anyone with any new items.

 

 

Set VIII – Series 260 – “Views in and about The Home of Shredded Wheat”   Divided back on Series 260
 
     
Set IX – Series 276 – Views in and about “The Home of Shredded Wheat”   Divided back on Series 276
 
     
Set X – Series 290   Divided back on Series 290 with addition of “I have just visited…” message
 
     

 

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